MarketingIn daily use

A newsletter prepared automatically

A good newsletter took research, writing and design, and kept getting pushed back. Now every edition is complete and on time, in your house style.

Client
Organisation with its own newsletter
Users
Marketing and editors
Sources followedcontinuouslyThe AI picksand writesAIEdition inyour house styleThe editorsapprove and send
What we built
A newsletter prepared automatically

What the system does

Continuously fed by relevant sources

The sources that matter to your audience are followed continuously.

Layout in your house style

Layout, logos and tone are fixed, so every edition looks the same.

Every edition ready at the same moment

The newsletter no longer slips because the writing keeps waiting.

Before and after

Before

Every edition required research, writing and layout, and therefore appeared irregularly.

Now

The AI selects, writes and lays out. The editors review and send.

  • Before: Collecting news yourself

    Someone had to follow the industry and gather articles.

  • Now: Sources are monitored

    What matters to your audience comes in continuously.

  • Before: Choosing anew every time

    What went in was decided again for every edition.

  • Now, with AI: The AI selects what goes in

    Your topics and tone determine what makes the edition.

  • Before: Writing and layout

    Text and layout took a lot of time per edition.

  • Now, with AI: The AI writes and lays out

    In your house style. Layout, logo and tone are fixed.

  • Before: Editions slipped

    In busy periods the newsletter appeared late or not at all.

  • Now: Ready at fixed moments

    The editors review and send, in busy periods too.

The end result

The newsletter no longer slips

Every edition is complete at the same moment: written in your tone and formatted in your house style. All that is left is to read it over and send.

No research marathonFixed house style and toneAlways a human check

Does your newsletter keep slipping because nobody has time?

In a 10-minute intro call we look at whether a discovery day makes sense.

How we keep the risk small

  • First an on-site discovery day, then a proposal with a fixed price per result.
  • Every build round delivers working software. After each phase you decide whether we continue.
  • AI makes suggestions with sources, your people decide. Your data stays yours and runs in the EU.
Book an intro call

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