AI consultancy & development, the Netherlands

We put AI to work for your organisation.

We bring AI to life inside your organisation: through inspiring keynotes and talks, and custom AI agents and automation for your repetitive processes.

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Organisations came before you

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Keynotes and talks delivered

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AI automations running live

A selection of our clients

From small business to multinational. From poultry farmers to KPMG.

IBM
ING
KPMG
Rabobank
Belastingdienst
Achmea
Hoogheemraadschap Rijnland
Gemeente Rotterdam
Univé
Zilveren Kruis
RE/MAX
Hero
FrieslandCampina
Gemeente Lelystad
AEB Amsterdam
Plukon
BRINKS
Keuken Concurrent

(02) · Services

What can Umely do for you?

From custom AI agents to inspiring keynotes. Explore our four disciplines.

01Keynote

AI Keynote & Talk

An energetic session full of humour and live demos. Your audience goes home inspired and with concrete steps they can take tomorrow.

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02Training

AI Workshop

Laptops open, straight to work. Your team learns to apply AI tools in their own jobs. Practical and tailored to your sector.

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03Development

Claude integration

We integrate Anthropic Claude directly into your systems, tools and workflows. Secure, scalable and aligned with your business processes.

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04Development

Custom AI tooling

Custom AI agents and automation: from invoice processing to lead follow-up. We analyse your processes and build workflows that save time, often with a first version within a week.

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More cases

Every card shows live what the automation does. Open a case for the full story. View all 13 cases

Recruitment

Recruiter new business scraper

Monitors LinkedIn and Indeed, spots new opportunities for recruiters every hour and sends only relevant leads, scored against your client profile, to a dashboard with built-in CRM.

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Recruitment

CV parser

Turns incoming CVs into your template and house style in seconds, without copy-and-paste, for consistent delivery to clients.

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Recruitment

AI CV matcher

Translates senior recruiters’ criteria into scalable AI: match scores per requirement, with an explanation of why a candidate fits or does not.

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Sales

AI sales automation

Spots buying intent from online signals and data, and sends personalised LinkedIn and email messages at the right moment.

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Sales

AI CRM system

A custom CRM with an AI layer: requests come in automatically, are enriched with context, and every lead has a suggested next step waiting.

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Finance / Real estate

Invoice automation

AI decides where every invoice belongs in your systems, trained on your context and edge cases, for faster and more reliable bookkeeping.

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This is what an Umely keynote looks like

Reviews

What clients say about us

View our cases

“Great work, Sonny! Your talk is genuinely excellent: inspiration, information, tips, humour and plenty to think about.”

Nico Korterink

Manager / Product Owner, Univé

“We really enjoyed it. The reactions from colleagues are very positive and the first follow-up steps around AI have already been taken. Thanks Wouter de Vries and Sonny de Leeuw!”

Sandra Schaft

Director, Metafoor Onderwijs

“What a fantastic day at our QBR event. It was inspiring and full of entertainment!”

Michiel van der Zant

Head of Private Clients, Rabobank

“Genuinely fascinating, with two outstanding presenters.”

Jeroen W.

Team lead Personal Insurance, Rabobank

“A hugely interesting presentation. Artificial intelligence is here to stay. Follow Sonny de Leeuw — he is already a thought leader in this field.”

Victor Scharroo

Regional Manager, VBO Makelaars

“Sonny de Leeuw, many thanks for the inspiring talk together with Wouter de Vries. Your session did more than broaden my view of AI.”

Sander Snel

De Zorg Accountants

“Practical applications that genuinely move the organisation forward. The presentation was tailored to our organisation.”

Diana Janssen

Hero

“The combination of Sonny's technical pace and Wouter's strategic context makes for a story that lands with every generation in the room.”

Gemeente Rotterdam

“We had a fantastic management meeting, thanks in part to speakers Wouter and Sonny.”

Gemeente Rotterdam

“The talk by Wouter and Sonny was very inspiring and colleagues were still discussing it long afterwards.”

ROC Flevoland

“The positive feedback keeps coming in and interest in AI has been well and truly sparked.”

Rabobank

“We have never seen our Tax Administration staff listen with such attention.”

Belastingdienst Grote Ondernemingen

“We are hugely enthusiastic about the presentation by Wouter and Sonny, rated 8.5 on average.”

Bovemij

“The talk was very interesting, and the reactions from our clients were all positive.”

Maintenance Heroes

“What a treat, this story from Wouter de Vries and Sonny de Leeuw about AI. Highly recommended.”

Univé

“Very interesting and instructive, and we laughed a lot too.”

Univé

From our sessions

Where we have stood

From a boardroom of ten to a hall of a thousand. The set-up adapts to the audience, the approach stays the same.

A packed room with the audience photographing the stage during an AI keynote
Speaker on stage in front of a large LED screen showing three key points about AI and human skills
AI session with a leadership team around a large boardroom table, AI tools on screen
A packed room in purple light during an AI keynote with two speakers on stage
Speaker in conversation with a small group of participants during an AI session
Two speakers in conversation on a blue-lit stage
Participants watching a screen with an illustration about a hundred AI tools tested
Speakers taking a selfie with the room after an AI keynote
Two speakers in front of a screen titled “From gen Z to boomer, AI for everyone”
Speaker pointing at the audience in an industrial event venue
Two speakers opening an AI talk for a group of participants seated at tables
Speaker pointing at the audience on a purple-lit stage
Speaker pointing at a screen explaining prompt engineering
Speaker in front of a full room under golden disco balls
Audience applauding as the speaker walks back through the room after the talk
Speaker leaning towards the audience during an interactive moment on stage
Speaker on a stage with a wooden backdrop during an AI keynote
Speaker in front of a large screen showing the year 2026 during a talk on AI developments
Two speakers on stage beside a chart of AI applications
Speaker with arms spread on a blue-lit stage
Two speakers on stage during a demonstration of AI image generation

From question to result

Concrete, measurable impact from the latest AI technology.

Whether you are still exploring what AI could mean for your business or already have a concrete development question, we guide you from start to finish.

The possibilities are endless; the craft lies in tackling the right questions and implementing them properly. AI is a fundamentally different playing field from traditional software development, and we have already helped more than 50 organisations embrace it.

Book an intro callSee what we do

your process

Drafting quotes
2 hrs
Processing invoices
5 hrs
Building reports
3 hrs
3 opportunities found

You do not yet know where AI fits

We look at your processes with you and map where time is being lost. You get the opportunities listed, with an estimate of what each step returns.

“Connect our quotes to the CRM”

CRM
Email
Sheets
live and in use

You have a concrete question

We build the solution, connect it to the systems you already use and stay involved until it runs in practice.

Ready to get started?

We are happy to look at how you can put AI to work effectively. No obligations.

Free and without obligation. We reply within 2 working days.